Ceramic Tiles is an important element in house construction and décor. It makes a huge difference to the way the interiors and outdoors look and express. Indian tile industry, the top 3 producers in the world is marked with excess capacity and with larger presence of unorganized sector. It is yet to develop an export market product, though it is present in export in lower end segment of tiles.
The Indian tile industry, despite an overall slowdown of the economy continues to grow at a healthy 15% per annum. The overall size of the Indian ceramic tile industry is approximately Rs 21,000 crore.
Around 14 players lead the tiles industry in India with a total market size of Rs. 7200 crore, while the unorganized sector accounts for nearly 60% of the total industry.
Apart from their decorative looks, Ceramic Tiles are primarily hygiene products and that is how our broad spectrum of consumers view the product. This is fairly evident from its varied usage from bathrooms and kitchens in average Indian households to medical centers, labs, milk booths, schools, public conveniences, shopping malls and numerous other centers; which dot our day to day life.
The main product segments are the Wall tile, Floor tile, Vitrified tile and Industrial tile segments. The market shares (in value terms) are 20%, 23% 50%, and 7% respectively for Wall, Floor, Vitrified, and Industrial tiles. The tiles are available in a wide variety of designs, textures and surface effects.
India imposes anti-dumping duty on ceramic ware
Indian government has imposed anti-dumping duty on import of ceramic table and kitchenware items from China to protect domestic industry against goods being sold at below normal value. The government issued a notification imposing the anti-dumping duty of $1.04 per kg on import of ceramic tableware and kitchenware, excluding knives and toilet items from China. The anti-dumping duty imposed shall be levied for a period not exceeding six months (unless revoked, amended or superseded earlier). Last year, the government has imposed anti dumping duty on imported Chinese tiles at the rate of USD 1.37 per sq.meter.
Tile Industry faces tough time
Tile Industry in Morbi is facing tough time with excess capacity. The tile industry capacity which went up by 30% and the No. of units increased from 300 to 425 over the last year. Coupled with the slack of
demand estimated at 40%, many units are functioning with 60% capacity utilization. The industry also faces cheaper imports from China. Cheaper gas or coal gas will provide the industry an opportunity to have a equal platform on par with China. Further, fluctuating fuel prices have made competition against China harder on the international front. The price difference between China and India per tile are in the range of Rs. 30-35.
List of All Ceramic and Vitrified Tile Manufacturers in India